DFNDR
A Unique Behind the Scenes Story Video and Product Knowledge Base Videos
The team that makes life saving equipment for soldiers and first responders around the world wanted everyone to know the care and dedication that goes in to their products. Knowing that someone may depend on this equipment to save their live, they don't cut corners or take that lightly. From the design process, material selection and assembly, DFNDR uses the fnest materials and methods to make the best they can. Going behind the scenes in to the research and development sewing labratory we made a unique story telling video showcasing how products come to life. DFNDR also wanted a loop of high quality video for their tradeshow booths for industry events large and small. This loop is used at the industry's largest trade show, SHOT Show, with very positive feedback.
This documentary style video not only tells a story, but shares a passion their team has for making products they do. Seeing first hand the design, materials and thought process of development was exciting to see, capturing it on video and bringing it all together with a matching score was truly a project that won't be forgotten. While this video was the flagship video, on-site we also produced over 10 other product highlight and installation explainer videos. This content has been used to enhance e-commerce as well as provide information to customers providing better knowledge base for the company and reducing tech support and customer service calls.
